E-Commerce Stores in India

March 25th, 2010

The state of ecommerce shopping in India is pathetic. Today I tried shopping @ Tradus E-Shop after getting a special discount voucher from them. It took me 15 minutes to get pass their cranky registration process. I hated the design, validation process and IA of the website. I cussed and cursed throughout the ordeal. Read the rest of this entry »

Fashion Industry and Social media

March 24th, 2010

How Fashion Industry is using Social Media to impact branding, awareness and sales

The use of electronic tools for the purpose of sharing and discussing information and experiences with others…

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My Ideal Mobile

March 24th, 2010

Google Nexus, Motorola Droid & i1, iPhone… the list grows, while I am in love with my highly customized Palm Pre Tero Pro Windows Mobile Phone.

HTC EVO 4G: Sprint’s First WiMAX Phone just joinged the list. The phone has 1GHz processor and 512 MB RAM.

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Russian Singer’s “Trololo” Meme Gets an iPhone App

March 24th, 2010

Sometime back I stumbled upon like “Trololo” viral video meme singing a lyric less song with the Soviet singer Eduard Khil.

The same Russian Singer’s “Trololo” Meme got an iPhone App dedicated to him.

Link of App – http://bit.ly/d8rQo4

Link of Song – http://bit.ly/cRQWcB

Micro-blogging or Blogging

March 24th, 2010

Making my first post from Windows Live Writer.
Why should I post log on twitter, when I make mirco blog-posts on my own Blog; blogging would be hopefully less cumbersome when using Windows Live Writer.

Big Bazaar Insanity

March 22nd, 2010

Big Bazaar refuses to keep baggage of their customers – has a dedicated counter to help you if you have shopped from competitors

Do you know Big Bazaar at Ambiance Mall, Gurgaon won’t accept your baggage shopped from their store at their baggage deposit box, but would gladly entertain you when accept good purchased at Reliance Hyper, Vishal Megamart … almost anything as long it doesn’t contain any explosive material [...I am not sure if they even check the bags before accepting it]. Read on. Read the rest of this entry »

Catch Behind ULIP which Gurantee Highest NAV in 7 Years

March 19th, 2010

Analysis of ULIP’s which Gurantee Highest NAV in 7 Years – the Real Dark Hidden Facts and Frauds Behind Such Offerings

The catch and the real story behing ULIP or Life Insurance Investment schemes which gurantee HIGHEST NAV in 5,6,7 Years is explained below. Though these schemes look attractive with tag-lines like ‘Highest NAV Guaranteed’ there is a nice story behind it. Read it ON to get the complete picture. Read the rest of this entry »

Google tops in User Survey for Search Engine Satisfaction

August 19th, 2009

While Bing might be claiming to get better click throughs on Search Ads, Google has again claimed the top spot in American Consumer Satisfaction Index.

In the quarterly rankings, conducted since 2000, all the major search engines/portals have improved their scores over time, with only Ask.com and AOL now below their highest historic rankings. Read the rest of this entry »

Examples of Corporate Social Media Strategies

August 19th, 2009

Examples of Corporate Social Media Strategies

I recently spoke at a regional event organized to decipher social media marketing. The address dealth with variety of topics and touched various aspects of going social, ranging from how to get started, tracking tools, history, pros and cons and how to measure the impact.

I discussed some tactics to get your company better engaged with social media. To start with I have assembled this list of more than 35 companies who are experimenting with social media in a host of different ways. Read the rest of this entry »

Google Search Index Update: Caffeine

August 11th, 2009

Google has unveiled, of what is being perceived as a next major overhaul of their search engine indexing algorithm and named it Caffeine. Google has also providing a developer preview of the working variant of this new engine. Post and comments from Matt Cutts suggest that Google’s Caffeine update primarily deals with the way Google indexes, crawls and ranks the pages of websites.

“It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions,” says a joint post from engineers Matt Cutts and Sitaram Iyer. “Web developers and power searchers might notice a few differences, so we’re opening up a web developer preview to collect feedback.” Read the rest of this entry »