Google is continuing its push to gain on Microsoft in the enterprise space. At a press conference today, Google announced a new plug-in that will sync Google’s enterprise versions of Gmail, contacts, and calendar with Microsoft’s Outlook. In the enterprise, Outlook is still king and not everyone is ready to switch just yet to browser-based email, calendars and contact management. So employees can continue to use Outlook if that is what they are comfortable with, and Google Apps will run on the backend. Google is claiming that its enterprise apps cost less than half of Microsoft Exchange.
Also, Google is adding the ability to migrate from another popular enterprise app, IBM’s Lotus Notes.
With punchlines like – spend your efforts in managing your business and not your mail-server, Google seems ready to face the IBM and Microsoft juggernaut.
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